Someone comments a keyword on your reel. Within seconds they get a friendly DM with your link, you collect their email, they're tagged as a lead, and a short follow-up takes it from there. We run this exact setup on our own Instagram.
What it looks like
@dana.builds commented
PRICE
Your account (auto-reply)
Sent! Check your DMs 📩
DM
Hey Dana! Here's the price sheet you asked for. Tap below and I'll send it over. Send it
DM
Where should I send it? Drop your best email.
Dana
dana@email.com
Tagged lead-price-sheet · added to your email list · follow-up scheduled in 23 hrs
How we set it up
Short and easy to spell, like PRICE, GUIDE or BOOK, tied to something people actually want: a price sheet, a guide, a booking link.
We connect your accounts to ManyChat through Meta, the official way. No passwords shared.
Public reply to the comment → opening DM with a button → email capture → the link → a tag so you know which post it came from.
About 23 hours later (inside Meta's 24-hour window), one message: "Did that help? Want me to hold a spot this week?" Then it stops.
We test from a second account, then you say the keyword in the video and caption. People won't comment a keyword they don't know about.
Tools and what they cost
Prices checked October 29, 2026. You pay each tool directly at its own price; we never mark them up.
| Tool | What it does | Typical cost |
|---|---|---|
| ManyChat (our top pick) | Comment-to-DM funnels on Instagram, Facebook and TikTok | Free to start; Pro $29/mo billed yearly (2,500 contacts) |
| Meta Business Suite | Free instant replies, away messages and FAQs | Free |
| Your email tool or CRM | Where captured emails go | Usually what you already pay |
Monthly tool costTypical tool cost: $0–$69 a month.
TimelineAbout 1 week. The first funnel takes 1–2 hours to build; each new keyword takes about 15 minutes.
Pricing
Included in every AI plan. Most businesses start with AI Starter ($5,000) or bundle 3 agents in AI Growth ($9,500).
One AI agent, built around your business, tested and live in about 2–3 weeks.
Starting at$5,000setup
Care plan from $497/mo
Three agents working together, so every call, lead and happy customer gets handled.
Starting at$9,500setup
Care plan from $997/mo
The whole back office on autopilot, with a dashboard you can talk to.
Starting at$15,000+setup
Care plan from $1,497/mo
Software and phone-minute costs (for example Bland AI at $0.14 a minute) are billed to you by each tool at their price. We never mark them up, and each service page shows what they usually cost.
Agency MAX is the AI toolkit we use, from $100 to set up on your own.
FAQ
Yes, when it's done through an official Meta partner like ManyChat and follows Meta's rules: you reply to people who contacted you first, within the time windows Meta sets. We never cold-DM anyone.
Once someone messages you or taps a button in your DM, automations can message them for 24 hours. That's why the first DM has a button: the tap opens the window for the follow-up.
Facebook, yes. TikTok support depends on your account and ManyChat's current TikTok features; we'll confirm for your account before we build.
Free for up to 25 active contacts a month. Pro is $29 a month billed yearly for 2,500 contacts, and adds AI replies and email/CRM integrations.
Yes. Comment SITE or TEACH on our reels and you'll go through the same kind of flow we build for clients.
Works well with
Leads from your website, Facebook and Google ads, Instagram DMs and phone calls all land in one CRM within seconds. Each one gets an instant text and email, is assigned to the right person, and that person gets a task to call within 5 minutes. Leads who don't book go into a follow-up sequence instead of being forgotten.
Short-form video is how local businesses get discovered now. We find the hook, cut the clip tight, add captions people actually read, and post it where your customers scroll. Our clients' content has passed 1 billion views.
We plan your content calendar, create the posts and reels, publish on every platform, reply to comments and DMs, and send you a report every month. Pair it with DM automation and every comment becomes a lead.
Free 15-minute call. We'll tell you what to make, what to automate first and what it costs.